Do you have an idea for the "next big thing"? You may think your idea is perfect the way it is, but it's wise to test it out before you spend a lot of time and money developing a business or product for which there's no market. Here are six steps to help you make sure your product is something the world wants, before you launch it
Plummeting sales. PR disasters. Piling debts. Lawsuits. Layoffs. These are just a few of the many potential tough situations an entrepreneur might face — and that's just on the business side. Illness, family deaths, relationship issues and other personal problems can weigh heavily on a business owner's mind and make it really difficult to carry on with day-to-day operations
When you spend most of your week with the same people, you're bound to form bonds with some of them. It's great to have co-workers who support your goals and inspire you, and the line between colleagues and friends can often blur.
In the state of nature, resilience and adaptability are key traits for survival. Indeed, when Darwin said "survival of the fittest," it did not mean the quickest, the strongest, or the smartest life forms; rather, it meant those most capable of adapting to their current environmental conditions.
How do you get a person to buy a product or service? Psychology holds answers to questions that have preoccupied marketing departments for decades, particularly surrounding how to influence people and how people respond to attempts to influence their behaviors.
As a young manager, what do you do if some of your direct reports are older – and potentially more experienced – than you? Although you may be qualified for your new leadership role, you may worry that your older employees won't respect your authority, which makes it difficult to motivate your team and deal with conflicts.